Customers increasingly ask ChatGPT, Google AI, Perplexity, Gemini, Microsoft Copilot, and similar systems who to hire and which products to trust. AI Search & Discovery — sometimes called answer engine optimization (AEO) or AI visibility — is a Skyline consulting service that helps those systems crawl, understand, and confidently describe your company when the question is relevant. It is one practice alongside Microsoft, ERP, cloud, custom software, and integrations — not a SaaS product and not a ranking guarantee.
Who it’s for
Growing companies, professional services firms, and Microsoft or custom-software customers who already have a website and a real offer — and want that offer represented clearly when buyers ask AI tools, not only when they type keywords into a search box.
What you get
- A documented picture of how AI systems currently describe you, your competitors, and the sources they cite
- Technical and content changes that make your site easier to crawl, parse, and attribute to your organization
- Consistent entity information (name, services, locations, people) on your site and across the web
- A Skyline AI Visibility Report on an agreed cadence — you receive the findings; the scoring method and tooling stay Skyline’s
How we work
- Define the services, locations, and competitors that matter for your business
- Test representative customer questions across major AI and search surfaces
- Fix crawl, schema, and content gaps on properties you control
- Strengthen third-party references where they are genuine and relevant
- Monitor and report — without claiming we can place you first in ChatGPT
What AI Search / AEO is — and is not
Traditional SEO still matters for Google’s classic results. AI Search work is about how large language models and AI overviews assemble answers: which organizations they mention, which pages they trust, and whether those mentions are accurate. We do not sell keyword density tricks, hidden text, or a promise that you will rank #1 in ChatGPT.
Why businesses need it
If an AI assistant recommends a competitor — or invents a description of your firm — buyers may never reach your contact form. The work is to make your digital presence easier to verify: clear service pages, crawlable HTML, structured data, and a consistent public record.
AI visibility audit
We test prompts that match how your customers actually ask, then record whether you appear, who appears instead, and which URLs or publications the systems cite.
- Frequency and accuracy of mentions for your brand and services
- Competitor set that is being recommended in your category
- Cited sources (your site, directories, reviews, articles)
- Gaps: missing locations, vague service names, conflicting NAP data
Technical crawlability
Search engines and AI crawlers cannot recommend what they cannot fetch. We review robots.txt, sitemaps, indexing, JavaScript-only content, and whether legitimate AI crawlers are allowed. This sits next to our website and Microsoft 365 work when those properties are in scope.
Structured data and entity optimization
We implement accurate Organization, LocalBusiness/ProfessionalService, Service, and Breadcrumb schema, and we keep legal name, address, and service taxonomy consistent with the rest of the Skyline site and your other profiles.
Content optimization
Service pages, location context, FAQs, and expert bios written for people first — with headings and internal links that also help machines map how your offerings relate to each other.
Third-party authority
Directories, reviews, industry listings, and publications only help if they match the same entity. We prioritize truthful, relevant profiles over volume.
Ongoing monitoring and Skyline AI Visibility Reports
On a monthly (or agreed) cadence we re-run the prompt set, note changes, and deliver a client-facing report. The prompt library, scoring, and collection system are internal Skyline methods — not a customer login or a public product.
AI platforms we test against
- ChatGPT
- Google AI Overviews / AI Mode
- Perplexity
- Gemini
- Microsoft Copilot
- Other major AI search surfaces as they emerge
Skyline does not guarantee rankings, citations, or first-place recommendations in any AI product. Those systems change without notice. We help you become more discoverable and more accurately represented.